5 Ways to Reconnect To Your Audience

The last year and a half with the COVID pandemic has been highly disruptive, breaking relationships and forcing distance between people in all facets of life. Business hasn’t been excluded from that effect. That’s why it’s more important now to reintroduce your products and services to clients and remind them that you exist, you can […]

Increase Customer Engagement with Out-of-the-Box QR Codes

Not long ago, scanning books or groceries by a rectangle barcode seemed quite novel. It was fast, convenient, and just a little fun. But as society’s pace accelerated, so did our need to read barcodes efficiently. In 1994, Japanese auto-makers adopted “Quick Read” QR codes (square matrix barcodes that could be scanned from any direction) […]

How-To Tips for Pain-Free Print Ordering

When you’re ready to bring your creative ideas to life in print, these tips will ensure everything runs as smoothly as possible. Always Include High-Resolution Images If you have specific images you want to be included in your print marketing, you need to use high-quality photos. If the images are not clear enough, they will […]

How to Conduct a Competitive Analysis

Whether you’re starting a business, you’ve been around for 100+ years, or you’re somewhere in between, it’s important to conduct a competitive analysis. A competitive analysis allows you to see gaps within the market that you can take advantage of. You can find ways to improve your business, create a better marketing strategy, and ultimately […]